Yoast
Industry | Search-engine optimization |
---|---|
Founded | May 2010 |
Founders | Joost de Valk |
Headquarters | Wijchen, Netherlands |
Area served | Worldwide |
Website |
yoast |
Yoast is a search-optimization firm based in Wijchen, Netherlands.[1] Yoast is currently considered the most comprehensive search engine optimization software available for WordPress users, with its developers responsible for over 10% of WordPress releases.[2][3]
History
Yoast was created by Joost de Valk in 2006, originally as "joostdevalk.nl".[4] After moving to and eventually selling the domain "css3.info", de Valk created the Yoast platform in 2010.[5]
In 2012, Yoast was expanded to offer a premium model for WordPress. As of 2016, Yoast employed 48 people, of which 36 in Wijchen.[6]
Reception
Yoast has received praise for its extensive applications in SEO, both within and beyond its ubiquity as a WordPress plug-in, and for its accessibility as a freemium model.[7][8] The software runs on more than 4 million sites and on 9.5% of the top 1 million sites in the world.[9] On WordPress alone, it has amassed over one million downloads.[10][11] Its software was rated "5 out of 5" by Syed Moiz Balkhi, founder of WPBeginner, a blog for new users to the WordPress platform.[12] In addition, it's been described as one of the most powerful application available to WordPress users by GoDaddy and Forbes.[13][14]
Yoast currently consults for several notable websites, such as eBay, Facebook, and The Guardian.[6]
See also
References
- ↑ Hern, Alex (October 14, 2016). "Google's desktop search could be out of date compared to mobile results soon".
- ↑ "What is Yoast SEO?". WordPress. Retrieved October 30, 2016.
- ↑ Chandler, Jeff (January 15, 2016). "63% of WordPress Core Committers Are Not Employed by Automattic". WP Tavern.
- ↑ Dunlop, Michael. "How Joost de Valk became a successful internet entrepreneur". Income Diary.
- ↑ "Joost de Valk, founder of Yoast, shares his success story". First Web Designer. March 15, 2016.
- 1 2 "About Us: What We Do". Yoast. Retrieved October 30, 2016.
- ↑ Petteys, Angela (May 11, 2016). "Using Yoast SEO for WordPress". Moz.
- ↑ Johansen, Arlie (October 6, 2016). "What is Yoast SEO?". Union Square Design.
- ↑ "Yoast Plugin Usage Statistics". BuiltWith. Retrieved October 30, 2016.
- ↑ "Is Yoast SEO really the ultimate SEO plugin?". Elegant Themes. November 11, 2015.
- ↑ Warren, Christina (February 17, 2011). "How the WordPress SEO Plugin Can Help Your Blog". Mashable.
- ↑ Balkhi, Syed. "WordPress SEO by Yoast". WPBeginner.
- ↑ Pfunder, Shawn (June 5, 2014). "Identify yourself! Yoast and WordPress SEO". GoDaddy.
- ↑ Olenski, Steve (May 3, 2016). "10 Most Important WordPress Plugins". Forbes.