Nestlé Crunch

Nestlé Crunch in most recent packaging
Nestlé Crunch whole
Nestlé Crunch split

Nestlé Crunch is the name of a chocolate bar made of milk chocolate with crisped rice mixed in, produced by Nestlé.[1] Nestlé Crunch was first introduced to market in 1938 as the Nestlé Bar and retained the name until 1994 when it became the "Crunch Bar" (Nestlé Crunch official website) .[2] Its current slogan is, "Munch Now. Munch Some Later."

In 1994, Nestlé Crunch was Nestlé's best-selling candy bar in the United States.[2]

Additional products

Besides the chocolate bar, Nestlé also produces other Nestlé Crunch products:

See also

References

  1. 1 2 3 4 5 Applegate, E. (2005). Strategic Copywriting: How to Create Effective Advertising. Strategic Copywriting: How to Create Effective Advertising. Rowman & Littlefield. pp. 34–35. ISBN 978-0-7425-3067-6.
  2. 1 2 Wilbur, T. (1994). More Top Secret Recipes: More Fabulous Kitchen Clones of America's Favorite Brand-Name Foods. Penguin Publishing Group. p. 70. ISBN 978-1-101-63985-6. Retrieved April 15, 2015.
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