WSOO

WSOO

City	Sault Ste. Marie, Michigan
Broadcast area
Branding	1230 WSOO
Slogan	Depend on Radio Soo
Frequency	1230 kHz
First air date	June 25, 1940
Format	Soft AC/talk
Power	1,000 watts
Class	C
Facility ID	20420
Callsign meaning	The Soo
Affiliations	ABC Radio ESPN Radio Michigan Radio Network Detroit Red Wings Detroit Tigers Coast to Coast AM
Owner	Sovereign Communications
Sister stations	AM: WKNW, WNBY FM: WMKD, WNBY, WSUE, WYSS
Website	1230wsoo.com

WSOO (1230 AM) is a radio station in Sault Ste. Marie, Michigan. The station airs a gold-based Soft Adult Contemporary format during daytime hours, featuring music from the 1960s through the 2000s, and features paranormal talk programming in late night timeslots. WSOO has been owned and operated by Sovereign Communications since 2003, and is part of Sovereign's 7-station cluster in the Sault Ste. Marie and Newberry market (see Infobox).

Broadcasting since June 25, 1940, WSOO is the first radio station to broadcast in the Sault Ste. Marie, Michigan radio market, and was only preceded in the region by the now-closed Sault Ste. Marie, Ontario AM station CFYN (formerly CJIC.) The station was launched and owned by the Hiawathaland Broadcasting Company, who later shifted the station to a middle of the road format in the late 1960s, prior to selling the station to Patterson Communications (later the Miami County Broadcasting Company) in 1971, as owned by Richard E. Hunt, who also owned WCBY AM & FM in Cheboygan and WPTW AM & FM in his hometown of Piqua, Ohio. WSOO was purchased by Fabiano-Strickler Communications in 1981, who shifted to its current adult contemporary/talk format in 1989. The station was ultimately purchased by current owners Sovereign Communications in 2003.

Live sports coverage on WSOO includes Detroit Red Wings, Detroit Tigers, and Sault High Blue Devils games, as well as the regional high school sports talk show Coach's Corner. Syndicated talk programs include the late-night paranormal programs Ground Zero and Coast to Coast AM, while the station features hourly newsbreaks from ABC Radio. Local on-air personalities at WSOO include morning host Allan Gibbs (also of Newberry oldies FM station WNBY-FM), Sault High Blue Devils play-by-play announcer & Coach's Corner host Dave Watson, DJ John Bell, and chief meteorologist Karl Bohnak (who provides the same duties at other Sovereign stations.)

Sources

Michiguide.com - WSOO History

External links

WSOO Website

Query the FCC's AM station database for WSOO

Radio-Locator Information on WSOO

Query Nielsen Audio's AM station database for WSOO

Radio stations in the Sault Ste. Marie–Newberry, Michigan area (U.S.-licensed stations only)

By FM frequency	88.7 89.9/99.7/103.3 90.1 91.5 93.9 95.1 96.7 97.9 98.3 99.5 100.7 101.3 102.3 105.5

By AM frequency	940 1230 1400 1450

By callsign	W204AQ W264CF WCMZ WHWG/W259AD/W277AG WIDG WIHC WJOH WKNW WLSO WMJT WMKD WNBY-AM WNBY-FM WSOO WSUE WTHN WUPN WYSS

Nearby radio markets Alpena Marquette Sault Ste. Marie, Ontario Traverse City–Petoskey See also List of radio stations in Michigan

News/Talk radio stations in the state of Michigan

All-news	WWJ – Detroit

Full-Time News-Talk	WABJ – Adrian WATT – Cadillac WBCK – Battle Creek WBRN – Big Rapids WCHT – Escanaba WDMJ – Marquette WHTC - Holland WILS – Lansing WIOS - Tawas City WJIM – Lansing WJML – Petoskey WJNL – Kingsley/Traverse City WJR – Detroit WJRW – Grand Rapids WKBZ – Muskegon WKHM - Jackson WKZO – Kalamazoo WLDN – Ludington WMIQ – Iron Mountain WMLQ - Manistee WMMI – Shepard/Mt. Pleasant WMKT – Charlevoix/Traverse City WOOD – Grand Rapids WOOD-FM – Muskegon WPNW – Zeeland WSGW – Saginaw WSJM – St. Joseph/Benton Harbor WTCM – Traverse City WTRC – Niles WWCK – Flint WXYT – Detroit WZTK – Alpena

Part-Time News-Talk	WMIC – Sandusky WMPL – Hancock/Houghton WPHM – Port Huron WQTX - St. Johns/Lansing WSGW-FM – Carrollton/Saginaw WDBC - Escanaba WSOO - Sault. Ste. Marie

Defunct	WATZ - Alpena WCUZ - Bear Lake WMTE - Mansitee WNEM - Bridgeport / Saginaw

See also adult contemporary classic hits college country news/talk NPR oldies religious rock sports top 40 urban other radio stations in Michigan

Coordinates: 46°26′16″N 84°22′42″W / 46.43778°N 84.37833°W / 46.43778; -84.37833

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