WSDR

WSDR
City Sterling, Illinois
Broadcast area Rock River Valley
Frequency 1240 kHz
First air date 1949[1]
Format News/Talk, Adult Contemporary
Language(s) English
Power 500 watts (day)
1,000 watts (night)
Class C
Facility ID 37207
Transmitter coordinates 41°48′59″N 89°40′13″W / 41.81639°N 89.67028°W / 41.81639; -89.67028
Owner Withers Broadcasting Companies
(Withers Broadcasting Company of Rock River, LLC)
Sister stations WSSQ, WZZT
Webcast Listen Live

WSDR (1240 AM) is an American radio station licensed to serve the community of Sterling, Illinois. The station is owned by Withers Broadcasting Companies and the broadcast license is held by Withers Broadcasting Company of Rock River, LLC.

WSDR broadcasts a news/talk radio format to the Rock River Valley.[2] WSDR airs Classic Country music during the overnight hours, simulcasting their sister station WZZT 102.7 FM.

The station, established in 1949, was assigned the call sign "WSDR" by the Federal Communications Commission (FCC).[1][3]

WSDR features a live comedic morning show with 37 year radio veteran Brian Zschiesche as host, doing pretty much the same shtick he was doing in 1973. News can be heard with 23 year veteran Mary Carlson on news, and Mary only. 21 year veteran sportscaster Cathy Verhulst brings her unwielding attention to detail to provide Wsdr with local sports, along with about 43 other jobs at the station. The station broadcasts football, basketball, softball and baseball for the area high schools of Sterling, Sterling Newman, and Rock Falls, as well as Sauk Valley Community college. A live morning show has been a staple in the Rock River Valley since 1949. The midday, Noon Show, and afternoon show features Farm Director Jim Ribs. Jim brings a fresh perspective to everything from Equestrian Photography to the lastest album release of "Dawes" to the Wsdr Staff. Jim has 13 years of Radio experience. Week-ends with Walter has become a "can't miss' feature at Wsdr.

References

  1. 1 2 "Directory of AM and FM Stations and Market Data for the United States". 1955 Broadcasting Yearbook-Marketbook. Washington, DC: Broadcasting Publications, Inc. 1955. p. 133.
  2. "Station Information Profile". Arbitron. Retrieved January 25, 2012.
  3. "Call Sign History". CDBS Public Access Database. Federal Communications Commission (FCC) Media Bureau. Retrieved January 25, 2012.


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