Toth Brand Imaging

Toth + Co
Privately Owned
Industry Branding, Design, Marketing, Advertising
Founded 1982
Headquarters Boston, Massachusetts, USA
Number of locations
 2
Area served
 Worldwide
Key people

Founder:

Mike Toth
Website http://www.toth.com/

Toth + Co is a privately owned advertising agency and design firm. The agency is based in Boston, Massachusetts[1] with an office in New York City. The company has worked with clients such as J.Crew,[2] Tommy Hilfiger,[3] Wrangler Jeans,[4] Nautica[5] and Johnston & Murphy.[6]

In 2003, Mike Toth helped brand "Labels Are For Jars", an initiative to raise funds for the construction of the Cor Unum Meal Center in Lawrence, Massachusetts, which provides round-the-clock food and services to people in need.[7] Construction of the Meal Center was completed in Fall 2006.[8]

History

Founded by Mike Toth in 1982, the agency was first headquartered in New Orleans, located at the riverbend on the streetcar line. In 1985 Toth moved the company north to Concord, Massachusetts, behind the historic Old North Bridge. In 1987 Toth moved into the neighboring town of Carlisle, basing his store in a renovated church. In 1995 Toth moved back to Concord into the historic courthouse on Monument Square, where it stayed for 11 years before settling in the Kendall Square area of Cambridge, in 2006. In December 2013, Toth moved its location to the South End area of Boston.

References

  1. ↑ Daniloff, Caleb (2008-01-28). "Updated Logo Aims to Modernize, Unify BU". BU Today. Retrieved 2008-01-28.
  2. ↑ Raine, George (2002-03-05). "New Ad Agency Plans On Returning Gap To Its Roots". San Francisco Chronicle. Retrieved 2002-03-05.
  3. ↑ Voight, Joan (1999-06-28). "How Tommy Hilfiger Taps Pop Culture to Build His Firecracker Brand". Adweek. Retrieved 1999-06-28. Check date values in: |access-date= (help)
  4. ↑ Staff, Brandweek (2007-02-23). "Farve, Wrangler Prove They're Good Sports". Brandweek. Retrieved 2007-02-23.
  5. ↑ Warner, Judy (1999-06-14). "Toth Walks Away From London Fog". Adweek. Retrieved 1999-06-14. Check date values in: |access-date= (help)
  6. ↑ Janoff, Barry (2008-07-30). "Duchovny Stars for Johnston & Murphy". Brandweek. Retrieved 2008-07-30.
  7. ↑ Dempsey, Susan Carey (2005-07-22). "Beating Hunger With The Help of Some Friends". On Philanthropy. Archived from the original on October 20, 2006. Retrieved 2005-07-22.
  8. ↑ Williams, Christine (2006-12-08). "After Two Months, Cor Unum meal center still expanding". The Pilot. Retrieved 2006-12-08.
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