To Sell is Human

To Sell is Human: The Surprising Truth About Moving Others

Hardcover edition
Author Daniel H. Pink
Country United States
Language English
Genre Non-fiction
Publisher Riverhead Hardcover
Publication date
December 31, 2012
Media type Print (Hardback), E-book
Pages 272 pp.
ISBN 978-1594631900

To Sell Is Human is the fifth non-fiction book by Daniel Pink. The book was published on December 31, 2012 by Riverhead Hardcover. In the text, Pink argues that almost everyone is now a seller – someone who persuades others to take action.[1] Pink also argues that selling has changed more in the last 10 years than the last 100 years and offers the reader examples of modern selling techniques.[2]

References

  1. Newman, Kira. "A Book in 5 Minutes: Summary of Dan Pink's "To Sell is Human"". www.tech.co. Retrieved 4 January 2013.
  2. "To Sell is Human: The New ABCs of Moving Others". HBR.org. Retrieved 1 October 2014.


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