Shamshad TV

Shamshad TV
Type Satellite Television Network
Country  Afghanistan
Availability Afghanistan, Central Asia, South Asia, Middle East
Slogan Staso Pa Khwakha Staso Pa Zhaba! (Pashto: ستاسو په خواښه ستاسو په ژبه )
Owner Fazal Karim Fazal
Key people
 Fazal Karim Fazal, Mohammad Nasim Fazal, Jawad Ali
Launch date
 2006
Official website
 www.shamshadtv.tv

Shamshad TV is a satellite television station in Afghanistan, which was launched in early 2006. The channel broadcasts 24 hours a day, providing educational, news, shows, dramas, and entertaining programs to both local areas of Afghanistan as well as other countries via satellite.

Shamshad TV programs are mainly (80%) in Pashto language, and therefore is available more in the south of the country. Shamshad TV is locally available in Kunar, Nangarhar, Laghman (partial), Kabul, Parwan, Kapisa, Logar, Wardak, Khost, Paktia, Kandahar, Kunduz, Takhar, Balkh, Herat, Helmand, Spin Boldak Torkham, Mazar, Pul i Khumri, Gardaiz, Hirat and Speen boldak

It transmits hourly news, current affairs programs, entertainment programs, politics programs, sports programs and criminal incidents programs.

The Shamshad TV logo is a decorative representation of the network's name written using Pashto. It was selected by the founder, Fazal Karim Fazel.It's the combination of two SS and three dots on the top, that represent Sheen in Pashto, and the two SS are Sham Shad.

Fazal Karim Fazal speaking with Marco Grob at the U.S. Embassy in Kabul, Afghanistan

Funding

Further to the initial US$28 million grant from the President of Omar Mine Clearance Organization, Shamshad had aimed to become self-sufficient through advertising by 2008, but when this failed to occur, the President agreed to continue subsidizing it on a year-by-year basis (US$1 million in 2008, according to Nasim Fazal). Other major sources of income include advertising, broadcasting deals with other companies, and sale of footage. In 2008, advertising accounted for 50% of the station's revenue

References


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