New World Mobility
New World Mobility (Chinese: 新世界傳動網) is a mobile communications brand name in Hong Kong. It was launched in 1997 and previously parented by New World PCS Limited. In April 2006, New World PCS Limited merged with Hong Kong CSL Limited to form a new joint-venture company called "CSL New World Mobility Group", whose shareholders are Australian telecommunications company Telstra Corporation (76.4%) and New World Mobile Holdings Limited (23.6%). New World Mobility became one of the brand names of the JV's mobile services. In October 2006, New World Mobile Holdings Limited sold its 23.6% stakes of the JV to New World Development.[1]
As of Sept 25th 2014. New World Mobility ceased to exist as HKT revamped the subsidiary under the name of Sun Mobile.[2]