MTV Music (UK and Ireland)

For the Italian version of the channel, see MTV Music (Italy).
For the Greek version of the channel, see MTV Music (Greece).
MTV Music
Launched 1 February 2011
Owned by Viacom International Media Networks Europe
Picture format 16:9, 576i (SDTV)
Audience share 0.07% (September 2015 (2015-09), BARB)
Replaced MTV Shows
Sister channel(s)
Timeshift service MTV Music +1
Website www.mtv.co.uk/mtv-music
Availability
Satellite
Sky Channel 350
Channel 358 (+1)
Cable
Virgin Media Ireland Channel 708
Virgin Media Channel 310
IPTV
TalkTalk Plus TV Channel 536
BT TV Channel 536
Plusnet Channel 536

MTV Music is a non-stop music entertainment channel operated by Viacom International Media Networks Europe.

MTV Networks Europe announced the introduction of a non-stop music channel in January 2011. As the main MTV brand has deviated from its original purpose and increased competition from other music channels and online services, MTV addressed this issue by launching a new music channel MTV Music. The channel launched on 1 February 2011 in both the United Kingdom and Ireland.[1] The channel replaced MTV Shows. On the date of MTV Shows' closure and MTV Music's launch, MTV moved up the Sky programme guide from its long-held berth at the head of the Music section to the Entertainment guide; in return the MTV Shows broadcast capacity moved down from the Entertainment section to take the place of MTV in the Music guide, becoming MTV Music.

The MTV Music channel launched in Italy on 1 March 2011,[2] replacing MTV Plus. The channel is also available in the Netherlands, Belgium, Switzerland and Portugal. In October 2013 an Irish feed of the channel was launched.[3]

MTV Music began broadcasting in widescreen on 28 March 2012.

On 15 October 2013 MTV Music launched an Irish feed.[4]

On 3 December 2013 VIMN launched the channel in Australia and New Zealand replacing MTV Classic.[5]

On 15 February 2016, MTV Music +1 launched on Sky channel 358, replacing the standard-definition MTV Live.

Regular shows

See also

References

  1. ↑ "MTV to launch new flagship music channel". Beehive City. 19 January 2011. Retrieved 27 April 2013.
  2. ↑ "Le note 7 giorni su 7: nasce Mtv Music" (in Italian). Corriere della Sera. 1 March 2011. Retrieved 27 April 2013.
  3. ↑ http://www.businesspost.ie/#!story/Home/Media+And+Marketing/Irish+ad+space+to+be+offered+on+Nick+Jr+2%2C+MTV+Music/id/19410615-5218-5239-bf8d-7accb3042549
  4. ↑ http://www.skymedia.ie/_downloads/394/Nick%20Jnr2%20%20and%20MTV%20Music%20Press%20Release%20180913.pdf
  5. ↑ http://musicfeeds.com.au/news/mtv-australia-launches-two-new-music-channels/
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