Lean Launchpad

Lean Launchpad is a method to facilitate entrepreneurial education by changing the focus from the traditional corporate business model to a systematic testing of hypotheses about the business venture. As of 2016, it is taught in over 200 universities worldwide.^[1]

Components

Lean Launchpad has three main components: Alexander Osterwalder's "Business Model Canvas",^[2][3] Steve Blank's "Customer Development Model,^[4][5] and Agile Engineering.

Lean Launchpad addresses a growing need to find ways to translate innovation into products and services that succeed when entrepreneurial ventures experience a failure rate as high as 90%^[6][7]

Methodology

Unlike tradition teaching, the Lean Launchpad heuristic is designed to be interactive and experiential and to expose students to the mindsets and techniques needed to compete as innovative entrepreneurs or employees in innovation-driven corporate divisions.

Lean Launchpad pedagogy combines three elements:

Flipped Classroom

Deliberately trades lecture time for student/teaching team interaction; students listen to recorded lectures and presentations and use class time for discussion.

Experiential learning

Exchanges passive learning and memorization for learning through creative thinking, problem-solving, and active interaction with customers, industry members, and stakeholders.

Team-based learning

Students present their findings which creates the basis for discussion, critiques, and brain-storming by both professors and students.^[8]

References