Honomichl Top 50

The Gold Top 50, formerly known as the Honomichl Top 50, is an annual compilation of the top 50 revenue-generating marketing research firms operating in the United States. The Honomichl Top 50 is published by the American Marketing Association magazine, Marketing News. Now in its 37th year and still compiled by Jack Honomichl, it is the Fortune 500 list of market research firms.

Market-research revenue in the United States, as represented by the Honomichl list, grew 1.7% in 2012 year to $9.5 billion. The growth in firms specializing in long-term, syndicated market research—such as Arbitron, comScore, IRI, JD Power, National Research Group, Nielsen, NPD Group and Rentrak—collectively grew by 4.1%, while the remaining firms saw revenues fall by 0.7%.[1]

The top 50 firms in the United States in 2013 were:[2]

  1. Nielsen
  2. Kantar Group
  3. Ipsos
  4. Westat
  5. IRI
  6. Arbitron
  7. GfK USA
  8. IMS Health
  9. NPD Group
  10. ICF International
  11. ComScore
  12. Abt SRBI
  13. J. D. Power and Associates
  14. Maritz Research
  15. Symphony Health Solutions
  16. Dunnhumby
  17. Harris Interactive
  18. Lieberman Research Worldwide (LRW)
  19. National Research Corp.
  20. Market Strategies International
  21. Communispace Corp.
  22. ORC International
  23. Vision Critical Communications Inc.
  24. Market Force Information Inc.
  25. Burke Inc.
  26. Public Opinion Strategies LLC
  27. Morpace Inc.
  28. Directions Research Inc.
  29. Rentrak Corp.
  30. Perception Research International
  31. Affinnova Inc.
  32. Phoenix Marketing International
  33. YouGov
  34. International Communications Research
  35. Informa Research Services Inc.
  36. Radius Global Market Research
  37. Service Management Group Inc.
  38. MarketVision Research Inc.
  39. National Analysts Worldwide
  40. Market Probe Inc.
  41. KS&R
  42. The Pert Group
  43. RDA Group Inc.
  44. Gongos Research Inc.
  45. Leo J. Shapiro & Associates LLC
  46. The Link Group
  47. Chadwick Martin Bailey Inc.
  48. RTi Market Research & Brand Strategy
  49. LRA Worldwide Inc.
  50. Kelton

References

  1. ↑ Tarran, Brian (17 June 2013). "US research revenue grows 1.7% to $9.5bn". Research News. Retrieved 26 August 2013.
  2. ↑ "Honomichl Top 50 U.S. Market Research Organizations" (PDF). Marketing News. June 2013. pp. 35–36. Retrieved 26 August 2013.

External links

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