Geewa

Geewa a.s.
Private
Industry Video games, Social Network Service, Mobile games, Games development, Social Games, Facebook games
Founded 2005
Headquarters Prague, Czech Republic
Key people
 Miloš Endrle
Total equity Decrease CZK -4,6 mio (2013)[1]
Number of employees
 50 (2015)[2]
Website http://corporate.geewa.com/

Geewa is a Czech online and mobile games company based in Prague.[3] It powers a portal for mobile multiplayer online games, Geewa.com.[3] The company develops and publishes casual competitive multiplayer games for mobile devices (phones, tablets) and browsers (such as Facebook games). Geewa was awarded the Red Herring 100 Europe award in 2013.[4]

History

Geewa was founded in 2005 and shortly afterwards launched the games portal Geewa.com with six initial games. Historically, the business model was based on free-to-play principles and financed through advertisement. In 2006, Geewa closed a partnership with the biggest web portal in the Czech Republic (Seznam.cz) to jointly operate a gaming portal called Hry.cz. Geewa raised $2.2 million in Series A funding from Poland’s MCI Ventures in 2007.[5]

In the two following years, Geewa closed license partnerships with Bigpoint, Alawar and Ganymede for distribution of their games on Geewa portals in the Czech Republic. A full micro-transactions economy to enable virtual goods sales was implemented as well. In 2009 Geewa started to publish its games on Facebook[6] and in 2010 published Pool Live Tour on Facebook. The title is still one of the most popular pool games on Facebook with millions of monthly active users.

In 2012, Geewa published Pirates Poker on Facebook and acquired Cuketa, a Brno-based company behind the Age of Defenders game. At the end of 2012, major creditor of Geewa was MCI Management S.A. with €400 thousand loan bearing interest 8% p.a.[7]

In 2013, Geewa released Pool Live Tour on mobile devices and the competitive word-forming game, On Words, on web.

In 2014, Geewa closed a funding round totaling 4.2M US$. Lead Investor of this financing round was Czech Republic-based KKCG Ventures with participation of existing investor, MCI Ventures. 2014 also sees a lot of progress in game development with the introduction of On Words and Munchie Mania on mobile devices and the release of Tile On, a competitive tile-based puzzle game. Work also begins on the successor to Pool Live Tour, with a focus on mobile first.

This year, Geewa expanded it's game portfolio with the launch of Pool Live Tour 2 and Prima Kvizy, a joint venture between Geewa and Czech Television company, Prima. Pool Live Tour 2, built in Unity, is currently in soft launch in Czech Republic, Slovakia, Turkey, and Argentina, with more countries to follow.

Games

Business Model

Geewa’s business model is currently based on 2 main revenue streams. The first one is user generated micro-transactions and virtual goods. The second one is advertising, primarily premium ad positions (i.e. pre-roll and post-roll).[3]

External links

References

  1. ↑ Financial statements of Geewa a.s. for calendar year 2013
  2. ↑ "Company". Corporate.Geewa. Retrieved 19 August 2014.
  3. 1 2 3 "Geewa Crunchbase profile." Retrieved on May 24, 2013.
  4. ↑ "MCI Ventures." Retrieved on May 24, 2013.
  5. ↑ "Who is Who in Europe: Geewa" Retrieved on May 24, 2013.
  6. ↑ "TechCrunch 2009 article about Geewa." Retrieved on May 24, 2013.
  7. ↑ Financial statements of Geewa a.s. for calendar year 2012
  8. ↑ "Pool Live Tour game site." Retrieved on May 24, 2013.
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